Work / Vinted
Non mi metti?
A Vinted spot told from the point of view of a forgotten garment.
- Client
- Vinted
- Year
- 2025
- Role
- Direction, Art Direction, Copywriting, Edit
- Discipline
- Film & Direction, Campaigns
(01) — The project
Instead of the seller, the story follows what is left in the wardrobe. The camera sits among the clothes, with a tone between ironic and melancholic.
(02) — Context
Finding a different angle from seller-focused campaigns.
(03) — Process
Object POV, simple copy and a short edit. From script to final cut.
Details
- 01Object point-of-view direction
- 02Emotional, ironic copywriting that humanises the product
- 03End-to-end: from script to final edit
- 04Campaign communication concept
Tools
- Premiere Pro
- After Effects
- Photoshop
- Figma
- Sony A7S II
Interactive prototype — Figma
